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Love the Plot You’ve Got!

The innovative Love the Plot You’ve Got campaign, managed by The Garden Industry Marketing Board, launched in 2015 was designed to encourage people to get out and enjoy their gardens, backyards or balconies. Aimed at consumers in their 30s and 40s who are not heavily engaged in gardening, to encourage them to make the most of their outdoor space, whether for rest, relaxation, socialising or having fun with the family.